Awareness campaign Caribbean Netherlands

© CBS

A public campaign to raise awareness of Statistics Netherlands (CBS) was launched in 2025. CBS collects data and provides statistics for the Caribbean Netherlands. the goal is to raise awareness of the Central Statistics Office in the Caribbean Netherlands.

On Bonaire, St Eustatius and Saba the population is growing.
If no data on a rising or declining population is available, it is also impossible to plan for capacity in hospitals, homes for the elderly and day-care centres. Actual figures are needed to make estimates and conduct public debate.

This is us!

This campaign will be highly visible on the islands. With posters on the streets and banners online, we showcase the numbers that tell the story of our island.

The population theme shows the growth and decline of our population in numbers. How many babies were born and how many people died? How many people came to live on the islands and how many left? That is what we all want to know. And not only about population in general, but also about our youth in particular, labor, prices, etc.

CBS figures form the basis for the social debate on essential topics, such as facilities on the islands. By using the figures provided, it enables people to clarify what the discussion is about.

This is us! Bonaire, Saba and St Eustatius, our islands are evolving.

Campaign